Are you ready for some football?! Electronic Arts today announced the start of the EA Sports Madden NFL 08 Challenge series presented by Best Buy. In its sixth year, the Madden Challenge series has proven to be the ultimate competition for EA Sports Madden fans. The new season officially kicks off September 15 in Dallas, TX.

The EA Sports Madden NFL Challenge series was created to reflect the competition of real-world football players and to provide official tournaments for the very best players to battle for bragging rights and prizes. EA held its first gaming competition in 2001 launching what would become the annual Madden Challenge, a competition offering hardcore players of the Madden NFL Football franchise the chance to test their skills against the best from around the country. Over the years, the success and excitement of the Madden Challenge series evolved into an international competition and for the second year in a row NFL International is internationally sponsoring tournaments in London, Toronto and Mexico City. 

 The success of the EA SPORTS Madden Challenge series is supported by gamers who know that EA delivers the best game competition experience, drawing the most competitive players out to prove who really is the best Madden NFL player in the world. This is the ultimate venue where gamers compete from beyond the couch and go mano a mano for a chance to compete with the best.

The 2007 EA Sports Madden Challenge Regional Tournament presented by Best Buy will test the skills of thousands of gamers on Madden NFL 08, on both the Xbox 360 and the PlayStation 2 consoles. The Xbox 360 division (consisting of up to 256 competitors at each regional stop) will feature competition on the Xbox 360 videogame system from Microsoft where the winners will advance to the 2007 EA SPORTS Madden Challenge FINALS Tournament in Los Angeles, CA. A new PlayStation 2 Division (256 competitors at each stop) will feature play on the PlayStation 2 computer entertainment system and the winners from each region will win $1,000. Visit www.maddenchallenge.com for official rules.

EA will have a presence in 17 U.S. cities to bring the 2007 EA SPORTS Madden Challenge Regional Tournament to you. The winners from the 17 U.S. cities and three NFL international tournaments will advance to the 2007 EA SPORTS Madden Challenge Finals Tournament for a “made for TV” event. The winners of the 2007 EA SPORTS Madden Challenge will receive prizes totaling $100,000*. For more information on rules, registration and regulations, go to www.maddenchallenge.com.

The success and popularity of the Madden Challenge series generated a need for EA to open up the competition to fans of different sports. The competition also includes the EA SPORTS NCAA Football Challenge, the EA SPORTS NBA LIVE Challenge and the NASCAR Challenge series presented by Craftsman. Total prize value for the competitions is more than $200,000.

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